Local SEO

Did you know that 90% of customers use online reviews to decide whether or not they will buy a product or service? If that percentage doesn't move you, consider the information in this article. You may be surprised.

Google My Business is essentially your business' virtual storefront. But how do you make it the most appealing? Here's our insight on the eight best strategies for optimizing it.

If you've ever used Google's advertising services or location extensions for local SEO for your business, you've likely recently received a strange package from Google containing an unusual device. Relax, they're not trying to track or spy on you – they are, however, working to track your customer activity through this "Google Beacon." Here's how it works.

If you leave your online reviews unmonitored, you could be missing out on an opportunity to cultivate a loyal customer base. Whether they're negative or positive it's important to respond to them, and here's what we suggest.

The internet can be a tricky place for businesses that are looking to stand out from the rest. To do so, you'll want to focus on cultivating brand awareness and keeping up with local SEO practices. Here are five critical tips for improving your local SEO strategy.