Web Accessibility

Testing and remediation for accessibility

Is your website falling short in the accessibility department? We’ll help you get it back on track.

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It’s time to get serious about web accessibility

SiteCare is here to foster an outstanding digital experience for disabled users who visit your website — and help to protect businesses from costly ADA lawsuits.

Through our web accessibility testing and remediation services, we help you establish your website’s compliance with the Americans with Disabilities Act (ADA) and the Web Content Accessibility Guidelines (WCAG).

Avoid ADA lawsuits

Web accessibility lawsuits are on the rise — the time to act is now. Taking proactive steps today to ensure your site meets ADA compliance requirements and WCAG 2.1 standards can help prevent costly legal cases down the road.

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Reach more customers, regardless of ability

Complying with web accessibility standards isn’t just legal precaution; it’s a smart business move. About 20% of people in the U.S. live with a visual, hearing, cognitive, physical, and/or reading disability — that’s nearly 57 million potential customers. Making your site accessible keeps these users on your site longer and removes obstacles in their journey to becoming a customer. friction points in your conversion funnel.

Elevate your site’s overall user experience

By providing an excellent user experience to disabled people, you’re elevating the user experience for everyone else, too. Whether someone is using a mobile device, experiencing a slow internet connection, or just appreciates an clean, easy-to-navigate website, non-disabled users directly benefit from accessible design elements and features.

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Boost SEO efforts

Accessible websites offer enhanced user experiences and loading speeds, both major factors in search engine rankings. Additionally, many accessible features, such as metadata and schema markup, make it easier for search engines to crawl and index your site more accurately.

What we do

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Step one: Testing

We manually review and test your website to determine its current level of compliance with ADA requirements and WCAG 2.0/2.1 standard. For this step, we use a mix of manual processes and automated tools, including AATT, aXe, Google Lighthouse, JAWS, OSX Voiceover Utilities, and Wave.

Web design and development

Step two: Remediation

Once we have a clear picture of the technical fixes required to make your site accessible, our team of technical experts and developers will begin addressing the issues in order of severity.

  • Adaptable content
  • Animation and motion
  • Assistive technologies
  • Colors, contrast ratios, sizes
  • Input assistance
  • Input modalities
  • Keyboard accessibility
  • Navigable elements
  • Readability
  • Text alternatives
  • Time-based media

What our clients say

We have been more than impressed with the professionalism and responsiveness from SiteCare. Ryan has responded quickly to my many questions while we got a new site up and running. I applaud the customer service and would highly recommend them!

Jeffrey Luther Founder & President, Home Probe

SiteCare has helped us launch and manage multiple eCommerce websites and we couldn't ask for a better dev partner. They've gone above and beyond to protect our online brands and provide a stellar experience for our customers.

Eric Stephan SMRTLABS

Our healthcare consulting firm has had countless issues with website support and development over the past few years. SiteCare came to us highly recommended so we made an official switch 3 months ago and have had nothing but positive experiences to date. SiteCare has been managing the entire backend of our site and has also developed a new section of our site promoting a new book we have published. We have many plans in store for additional development in 2019 and have complete faith SiteCare will deliver.

DJ Sullivan Director of Business Development & Marketing, HSG Advisors

I have been with this awesome team since 2014 and I have no plans of leaving them EVER. They are the most reliable, most amazing group of people, and they are quite literally your knight-in-shining-armor, protecting your site from anything and everything. And when you're freaking out because your site is down or something is malfunctioning, they will come rescue you and keep you calm throughout the entire process. I seriously cannot recommend them enough!

Chungah Rhee Damn Delicious

I've trusted SiteCare to handle all of my website maintenance and technical support for over 6 years. They not only respond to my queries quickly, they simplify even the most complicated answers. With their extremely reliable and friendly support and their ability to meet deadlines, I've NEVER had to worry about a technical problem looming on my site!

Sally McKenney Sally's Baking Addiction

With the exceptional guidance and patience of SiteCare, we have evolved our website and digital marketing to levels we did not believe we could. Beyond a coach, we consider the folks at SiteCare members of our team.

Scott Lelling Director of Strategic Marketing, Polyglass U.S.A., Inc.

After our site had been redesigned in WordPress, we needed continuing WordPress support of our new site. Their WordPress on-call support was the perfect fit for us. With any WordPress issue, their response time, professionalism, and knowledge could not be better. Ryan always has the answer for us, always the same day, if not within minutes of me asking a question. It is like having an on-call group of WordPress experts on our staff, ready to go, for a very reasonable rate that can't be beat. Highly recommend them.

Steve Slon Saturday Evening Post

I use to spend hours trying to figure out how to optimize my site, fix plugin errors, and frustrating technical stuff. Getting SiteCare was one of the best things I’ve done for my small business. They handle all the technical stuff plus so much more!

Monique Kilgore Divas Can Cook

SiteCare has been a trusted partner and an extension of our marketing team for years. They helped us convert an outdated and hard-to-manage website to the WordPress platform, making it more SEO friendly, modern, and easy to navigate. As a result, our site saw an increase in organic traffic and valuable leads captured with the new Pardot integration. Overall, we're happy to have this knowledgeable team on our side to achieve our goals.

Andrew Eklind Marketing Manager, Miura America

Web accessibility FAQ

What are the ADA requirements for web accessibility?

The ADA does not elaborate on compliance standards for web accessibility, but that doesn’t mean that it can be ignored. Title III of the ADA “prohibits discrimination on the basis of disability in the activities of places of public accommodations,” which includes websites. Ignoring accessibility measures can lead to lawsuits, but optimizing your website to the standards of the Web Content Accessibility Guidelines, or WCAG, can provide protection from such litigation.

What are the Web Content Accessibility Guidelines?

WCAG creates universal web accessibility standards since the ADA doesn’t provide those guidelines. The current version of the guidelines, WCAG 2.1, breaks the concept of accessibility down into four principles — your website should be perceivable, operable, understandable, and robust.

How does web accessibility impact SEO?

Not only are accessible websites generally faster and easier to use, but many of the other elements of web accessibility are useful from an SEO standpoint.

  • Descriptive page titles and meta descriptions benefit both users of screen readers as well as search engine users.
  • Structural elements like header tags and schema markup make content easier to understand for users and search engines alike.
  • Link anchor text not only helps users understand what they are clicking on, but also provides search engine crawlers with valuable linking information.
  • Transcriptions of video, audio, and podcasts are useful for those with hearing disabilities, and also provide Google with additional information to consider while indexing.
  • Sitemaps help both users navigate your site as well as allow for search engine crawlers to index your site more efficiently.

What industries are most often targeted with web accessibility lawsuits?

Web accessibility lawsuits are most common in industries with products and services that are used by people on a daily basis. This includes food service, retail, financial services, as well as hospitality, travel, and entertainment companies.

Ready to get started?

Improving your website accessibility is not only the right thing to do for your users — it’s the smart thing to do for your business.

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