Agency Acquisitions
Your clients deserve a
good home. We’d like to be it.
If you’ve spent years building a WordPress maintenance business and you’re starting to think about an exit, we should talk. We acquire agencies like yours, and we’ve done it enough times to do it well.
Thinking beyond the sale.
Most company founders think about what happens to the clients who trusted you. What happens to the people who do the work. And whether the next owner will treat any of it the way you did.
We run a WordPress care business ourselves, so we already speak the language of recurring revenue, retainers, churn, prepay billing, and the quiet daily work of keeping sites healthy.
We want to make it easy for founders to start a conversation with someone who has actually done this work.
What makes a good fit
We’re not buying revenue. We’re buying relationships you’ve built.
There’s no shortage of WordPress agencies, but not all are built the same. Here’s what we’re looking for when it comes to businesses that we can take care of best.
01
Recurring care plan revenue
Maintenance, hosting, support retainers, ongoing care. The recurring book is the part we pay closest attention to, because it’s the part your clients rely on most.
02
Clients who’ve stayed
Long tenure and low churn tell us the relationships are real. A book of clients who’ve been with you for years is worth far more than a big top-line number.
03
WordPress at the center
It’s what we do all day. If your clients run on WordPress, we already know how to take it on.
04
A founder ready to hand it off well
Whether you’re stepping fully out or staying involved for a season, what matters is a clean handoff. We’ll build the transition around your clients, not around a deadline.
Whether you’re a small two-person shop with a steady book, or a larger team with developers and infrastructure, we’ve done it before. The common thread is recurring relationships worth protecting.
How a conversation usually goes
No pressure, no endless due diligence
Step 1
We talk first
A confidential call to understand your business and what you’re hoping for. We come prepared, so it’s a conversation about fit rather than a list of questions you’ve already answered.
Step 2
We look at the recurring book
We focus on what actually drives value: recurring revenue, client tenure, churn, and how the work gets delivered.
Step 3
We propose a structure that fits
We’ve structured deals with healthy earnouts that keep both parties pulling in the same direction for maximum reward.
Step 4
We protect the handoff
Closing is the easy part. The work that matters comes after: client communication, billing, systems migration, and keeping service steady so nobody feels a bump.
How a conversation usually goes
No pressure,
no endless
due diligence
01
We Talk First
A confidential call to understand your business and what you’re hoping for. We come prepared, so it’s a conversation about fit rather than a list of questions you’ve already answered.
02
We look at the recurring book
We focus on what actually drives value: recurring revenue, client tenure, churn, and how the work gets delivered.
03
We propose a structure that fits
We’ve structured deals with healthy earnouts that keep both parties pulling in the same direction for maximum reward.
04
We protect the handoff
Closing is the easy part. The work that matters comes after: client communication, billing, systems migration, and keeping service steady so nobody feels a bump.
On Deal Structure
Two offers with the same number can be worth very different things
How a deal is paid matters as much as what it’s worth. We’ve done this enough to know there’s no single right answer, only the structure that fits your situation.
Earn-out
Paid as clients stay
Most of the value paid out over a set period, tied to the revenue retained. It rewards a healthy book and keeps us both invested in a smooth transition.
Revenue Share
A clean percentage
A share of collected recurring revenue over a defined term. Simple to understand, easy to verify, and fair for the future.
Seller Involvement
Your call
Some of our best transitions kept the founder lightly involved for a while. Others were a clean exit. We’ll build it around what you want your next chapter to look like.
“Our goal is building something for long-term success, not engineering a transaction.”
Drew Barton
Founder & President, SiteCare
Common Questions
The things people want to know before they reach out.
There’s no minimum we’ll only look at. We’ve evaluated books in the five figures of recurring revenue and larger teams with developers and infrastructure. If you have a steady base of recurring clients, it’s worth a conversation. The fit matters more than the size.
Yes. A first conversation is just that, a conversation, and we treat everything you share as private. Nothing goes anywhere near your clients or team until you decide you want to move forward.
They get cared for. We run a WordPress care business ourselves, so your clients move onto a team that does this work every day. We plan the handoff carefully so the change feels steady rather than abrupt, because their experience is the thing we’re really buying.
That’s your call. Some founders want a clean break and some want to stay involved for a transition period, and some want to stay as part of our team. We’ll shape the deal around the exit you actually want.
We anchor on the recurring revenue and how sticky it is. We’ll be straight with you about how we get to a number rather than hiding the math.
Ready when you are
Let’s start with a conversation.
If you’re thinking about a sale now, or just want to understand what your agency might be worth, reach out. No pressure, no obligation, and no one will know we spoke unless you want them to.