Our Strategic Response to Evolving Website Needs
If thereโs a word that describes our business, it is evolution.
While “evolution” might describe our journey, a single word can’t capture the pivotal shifts we have made and continue to make at SiteCare. It all started with crafting exceptional web design solutions for the real estate industry. But in 2008, a massive transformation within that industry forced us to reimagine our approach.
In 2009, foreseeing the rise of self-managed websites, we championed WordPress as our content management system of choice.
Recognizing the growing trend towards clear and concise branding, we streamlined our name from Southern Web Group to Southern Web in 2014. And in 2018, when the opportunity to acquire SiteCare.com for the then-low price of one Bitcoin presented itself, we embarked on a game-changing new direction.
The SiteCare pivot fueled our latest transformation: specializing in WordPress performance and optimization. We identified a critical gap in the market โ a chasm between the design-centric services of marketing agencies and the basic functionality offered by web hosting providers. Neither catered to the crucial need for optimized websites that thrive in search engines and deliver a seamless user experience. This gap became increasingly apparent to search engines and, more importantly, your website visitors. We saw the opportunity and seized it.
The Popularity of WordPress Makes It a Target
Over 43% of websites use WordPress. And with that massive market share comes a massive bullseye:
- 6,000 WordPress vulnerabilities were reported last year
- Every minute, there are 90,000 hack attempts on WordPress sites
- In March 2024, thousands of brute-force attacks leveraged malicious JavaScript injections on WordPress sites.
And the list of threats and security requirements continues to grow daily.
Most WordPress support companies operate reactively, scrambling to fix breaches after they occur. At SiteCare, we believe in a proactive approach, preventing problems before they arise.
That’s why we’ve completely reimagined our SiteCare Plans to address the ever-evolving security landscape and optimization needs of WordPress websites.
The landscape has shifted from our start nearly two decades ago. The need for secure and high-performing WordPress websites is paramount. At SiteCare, we’re passionate about filling this gap. We’ve developed a comprehensive approach, a winning formula, to ensure your WordPress site thrives.
This approach, diagrammed below, outlines the steps we take to elevate your website to its full potential.
Start with Site Health
Most WordPress support services focus solely on updating your WordPress core and plugins. While crucial, this is just the bare minimum requirement. At SiteCare, we believe in a comprehensive approach to website health. Our SiteCare Plans begin with a deep dive into your website’s core โ analyzing your hosting infrastructure, WordPress configuration, plugins, and beyond. This in-depth examination ensures we identify and address potential issues that could impact your website’s performance and security.
Building a WordPress Fortress
With a healthy website as the foundation, we turn our focus to building a robust security system. While an SSL certificate is a crucial first step, SiteCare Plans go beyond the basics. We conduct a thorough security audit that includes:
- Defining User Roles: We ensure user permissions are clearly defined and limit the userโs functionality to minimize potential damage.
- Enabling Multi-Factor Authentication: This optional extra layer of protection makes it significantly harder for unauthorized access.
- Deploying Multiple Firewalls: Our layered approach acts as a powerful shield against malicious attacks.
In just the last month, our firewalls have blocked over 50,000 attacks from coming near our protected sites.
Top-Tier WordPress Performance
High-performing WordPress sites need a top-tier managed WordPress web host. Unfortunately, the abundance of cheap options, some even endorsed by WordPress itself, often fail to deliver the speed and reliability you need. SiteCare Plans go beyond basic hosting by:
- Leveraging Premium Hosting: We partner with enterprise-level managed WordPress hosting providers to ensure lightning-fast speeds.
- Optimizing Core Performance: We identify and eliminate performance bottlenecks caused by outdated PHP versions or error-ridden code.
- Fine-Tuning Scripts and Media: Once WordPressโ core is optimized, we meticulously refine CSS, scripts, and images for flawless loading times.
Expanding on WordPress
Only once the site is healthy, secure, and performing well can we expand upon the base. Examples of expansion are ecommerce, lead capture, learning management, or video integration. Oftentimes, these additional features add a new set of challenges that can drag a well-intentioned WordPress site down. In our experience, this happens because the site owner has added a resource-heavy extension on the WordPress site that was already gasping for air.
A website that’s healthy, secure, and performing at its peak is the ideal foundation for growth. Expansion plans often include adding features like e-commerce, lead capture forms, learning management systems, or video integrations. However, these exciting additions can sometimes backfire.ย
A SiteCare plan ensures your website has the capacity to handle growth. We prioritize optimization before expansion, preventing new features from becoming performance bottlenecks.
Search-Engine Friendly WordPress
The question I hear most from new clients is: “What can you do for my SEO?”
While ranking highly is important, it shouldn’t be the sole focus. SiteCare Plans prioritize building a strong foundation that Google loves.
This starts with a healthy and secure website. Google’s algorithms now consider Core Web Vitals โ a set of metrics that measure user experience. We guarantee your site will achieve a perfect “good” score on all Core Web Vitals, ensuring a fast, smooth experience for visitors and search engines alike.
But that’s just the beginning. Over a decade of experience has made us technical SEO gurus for WordPress.
We focus on:
- Crawlability: Aiding the search engines to easily find all your content.
- Indexability: Helping your pages get listed in search results.
- Mobile Friendliness: Ensuring your site looks and functions flawlessly on any device.
- Speed Optimization: Delivering lightning-fast loading times for a better user experience.
- Structured Data Snippets: Providing search engines with rich information to display informative previews of your content.
Our approach ensures your website is not only technically sound but also optimized for search engines without sacrificing user experience.
Introducing the All-New SiteCare Plans
The landscape of WordPress has shifted dramatically. That’s why we didn’t just tweak โ we completely reimagined our SiteCare Plans.
We started by listening. We conducted in-depth surveys of our valued clients to understand their evolving needs. Next, we meticulously analyzed the current technical environment, identifying future-proof solutions that will empower your website for years to come.
The result? Comprehensive solutions meticulously crafted to address every challenge envisioned. And to demonstrate our unwavering commitment to your success, we’re proud to offer industry-leading guarantees that set SiteCare apart.
SiteCare goes beyond a simple WordPress service โ we offer a comprehensive suite with unmatched guarantees for ultimate peace of mind.
Guaranteed Website Performance
- We guarantee 100% web hosting uptime, constantly monitoring your website for any issues. This ensures your website is always accessible and operating smoothly.
Guaranteed Performance Boost
- We’ll optimize your website to achieve “good” scores on all Google Core Web Vitals metrics. These metrics measure aspects like page load speed, interactivity, and visual stability, all crucial for a positive user experience and search engine ranking.
Quick Fixes and Content Edits Included
- Our Gold, Platinum, and Diamond plans include a set number of content edits and quick fixes each month. Need a text tweak or an addition? We’ve got you covered, saving you time and money.
Prepay and Save
- Secure significant savings on development costs with our pre-paid support bundles. Discounts of up to 15% are available.
Guaranteed Results
- Early adopters are already experiencing game-changing results. We’ve seen significant improvements in Core Web Vitals scores for these websites, translating to faster loading times, better SEO performance, and happier visitors.
Join the Waitlist
Due to overwhelming demand and our commitment to guaranteed Core Web Vitals results, there are a limited number of spots available for the new SiteCare Plans.
Joining our waitlist is easy and risk-free. Here’s what to expect:
- Priority Access: Secure your spot in line for the new SiteCare Plans.
- Personalized Consultation: When a spot is about to open, we’ll schedule a quick call to ensure the perfect plan matches your website’s needs.
- No Obligation: Joining the waitlist doesn’t commit you to anything.
Sign up for the waitlist and take the first step towards a faster, more secure, and search-engine-loved website.
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